Why Don’t They Take It?

Until recently very few people in rural areas in developing countries had access to formal insurance. This is changing rapidly, but there now is growing evidence that when insurance is introduced poor people do not accept (or renew) insurance contracts, even when these are heavily subsidized. This experience of low uptake and renewal rates is puzzling for at least two reasons.
Citation

Gunning, J.W.  "Why Don’t They Take It?" Ferdi, Policy brief B32, August 2011